• Cookie Policy (UK)

Certified Salesforce Partner UK - Salesforce Consultants - Salesforce Solutions

Consultants in Salesforce Marketing Cloud CDP Marketing Cloud Account Engagement - Top Certified & Experienced - 5/5 CSAT

Call +44 (0)330 808 3317
Salesforce consultant - marketing consultants, Salesforce partner UK REVIEWS
  • SALESFORCE CONSULTING
    • Pardot Consulting
      • Pardot Services to support your ongoing success
    • Marketing Cloud Consulting
    • CDP Implementation Consultants
    • Sales Cloud Consulting
      • Salesforce Managed Services
    • Salesforce Service Cloud Consulting
    • Salesforce integrators for ISV partners
      • Campaign Monitor for Salesforce
      • Emma for Salesforce
      • The Best Email Marketing Packages for Small Business
    • Salesforce Community Cloud Implementation
  • CLIENT SUCCESS
    • Clients Who Trust Us
    • Testimonials
    • Healthcare Case Study – Patient Communication
    • Salesforce nonprofit case study – LoveYourBrain’s marketing automation platform migration
    • Marketing Cloud Case Study for Church Community
    • Salesforce Marketing Cloud Case Study: Luxury Membership Club
  • ABOUT
    • Our Leadership
    • Our Team
      • Jobs
    • Our 1% Pledge
    • Press
  • BOOK A DISCOVERY CALL
  • CONTACT
    • Contact us by email
    • Call us at +44 (0)330 808 3317
    • Ask us a question
    • Get a Salesforce Demo
    • Marketing Cloud Prep Workshop
  • RESOURCES
    • What is Salesforce
      • What lies ahead: Salesforce Roadmap in 4 min videos
    • Marketing Cloud
      • Salesforce Marketing Cloud Case Study – B2B2C – Great read for Cat lovers
      • Salesforce Marketing Cloud FAQ
    • Salesforce CDP
    • Pardot
      • Pardot Naming Convention Generator
      • Guinness World Records Pardot Case Study
    • Sales Cloud
      • Hospitality Case Study
      • Grow Your Business Successfully with Salesforce CPQ
      • Campaign Monitor for Salesforce
    • Service Cloud
    • Salesforce Communities
    • Strategic Marketing
    • Other Digital Marketing Platforms and Tools
      • SEcockpit for SEO
      • Trendemon for Journey Optimising
      • Hootsuite for Social Mgt
      • WordPress
  • SALESFORCE BLOG
    • Insights for Marketing
    • For Sales & RevOps
    • Small Business Tips
    • Tips & Tools for Service
    • For Salesforce Leadership
    • Our Salesforce Webinars & Events

1st Annual Pardot and Salesforce Marketing Cloud User Group Summer BBQ and Meetup

July 14, 2017 By ASTRID VAN DORST

Last week’s 1st Annual Pardot and Salesforce Marketing Cloud Summer BBQ and User Group Joint- Meetup was a sold-out event and a great success. Because this was the first time we attempted such a meetup, we will call this the “1st Annual”. We kicked off with 3 inspirational speakers; then the BBQ with open bar.

The Hosts

Marketing Cloud User Group London BBQ
Nothing like a party with a well stocked bar and plenty of ice.

On the London Pardot User Group – side, we had power-organiser Jess Pyne (many thanks!) as well as Ricky Wheeler and Burak Sezgin. On the London Salesforce Marketing Cloud User Group, we had myself (Jimson Lee). Pleased that Kerry Townsend was able to fly in; but Phil Walton sadly took a rain check (or it was raining in Manchester, one of the two reasons).

The Speakers

Jacques Prothon, CEO, ODICCI Interactive Marketing

Jacques Prothon, above. Yes, he is very tall.

Title: Gamification and Reveal marketing using Pardot and Marketing Cloud
Details: Deploy fun, interactive content to better engage with your audience.

Sarah Kelleher, Head of Marketing Automation at Nebula

Title: Being GDPR Compliant with Pardot.
Details: Sharing their internal pathway for compliance.

Neil Procter, Global Head of Customer Systems at Hive

Title: Confessions of a Marketing Cloud Implementation
Details: In 2017 Hive went live with Salesforce Marketing Cloud – ExactTarget, Journey Builder etc, but it was not an easy ride. This talk covered the initial need for marketing cloud, the lessons learnt during the implementation project (ouch), and elaborate on some of the areas the technology has proven useful to help grow and nurture the Hive customer base. This includes supporting partnerships with British Gas and Amazon, new product release/trial journeys (i.e. leak detector), and integration with the Hive IoT platform.

The Slides

  • Jacques’ presentation showed great ideas on how to make your 2017 SFMC’s digital marketing more engaging and interactive. The presentation slide deck:
     Gamification & Interactive Marketing for B2B (Odicci)  (PDF, 7.5MB).
  • Sarah slides on ‘How to Manage a confirmed opt-in process in Pardot’ at Slideshare:
    Sarah Cottingham – managing confirmed optin.
  • Neil’s presentation:
    Hive_Marketing_Cloud_User_Group_04_July_2017 (PDF, 3.0MB).

 

The BBQ and Party

We had well over 75 in attendance and the good news is: we had enough drinks and food to last until 10pm! Besides good wine and great food, many new connections were made, laying the foundation for further collaboration, so that the BBQ was both fun and useful!

We plan to do it again next year with even a bigger party, or .. surprise you at Christmas!

 
Update: Pardot is renamed to Marketing Cloud Account Engagement as of April 5, 2022.

Last Updated on June 2, 2022

Filed Under: Pardot Marketing Cloud Account Engagement, VIP Events & Salesforce User Groups Tagged With: Marketing Automation, Salesforce Pardot

Want better
revenue marketing?


Expert UK salesforce consultants
Start today.
Get a FREE consultation with our Salesforce experts.



Follow us

LATEST ARTICLES – Tips & Insights from Salesforce experts

  • Salesforce Pardot for Lead Management: “A Leader” says Gartner
  • What is Marketing Cloud Account Engagement Optimizer
  • How Salesforce Service Cloud and Pardot can refine your marketing strategy
  • 15 Tips for cold email that converts
  • Millennials Marketing – Email is best way to reach ‘m 📣
  • Salesforce Genie 🧞 – what you need to know
  • Email personalisation is the new conversion rate optimisation
  • Salesforce winter 23 release notes best free features
  • What is Salesforce Integration? – An introduction
  • What are the Salesforce Characters? – Meet Genie
  • Use our email delivery best practices – for email hitting inbox
  • New Salesforce trailhead ranking for rangers
  • Using Pardot for events – Howto & Tips
  • Salesforce release notes – schedule Winter 23
  • Contact form spam protection in Pardot – 10+ ways to prevent form spam
  • 5 Tips to get the most out of Dreamforce 2022
  • Pardot Name change to Marketing Cloud Account Engagement
  • Grow Your Business Successfully with Salesforce CPQ
  • Salesforce Marketing Cloud August Release
  • New Pardot Landing Page Builder – Coming Up Next!

TOPICS

Salesforce Marketing Cloud Specialists Consultants UK - CloudAnalysts

Salesforce Consulting Partner
CloudAnalysts Proudly Took the 1 Percent Pledge
CloudAnalysts Proudly Took the 1 Percent Pledge

CloudAnalysts
Ridge Salesforce UK Consulting Partner
0330 808 3317

Experience in serving clients
in the UK and Ireland,
EMEA, US and Canada.

Registered office
1 Rosemont Road
London NW3 6NG
UK

WHAT CLIENTS SAY


star_rate star_rate star_rate star_rate star_rate

"Exceptionally well executed project"
"CloudAnalysts did an excellent job designing and implementing our Salesforce Marketing Cloud solution within 2-3 weeks to swiftly migrate from Oracle Service Cloud ensuring business-continuity." -- CIO


star_rate star_rate star_rate star_rate star_rate

From scoping to delivery, Cloud Analysts were professional, knowledgeable, flexible and accommodating." -- IT Projects Delivery Manager


star_rate star_rate star_rate star_rate star_rate

"Exceptionally talented marketeers"
"Helped me reframe my thinking about how we should be approaching sales and marketing." -- Head of Operations and Franchise Development


Copyright © 2023 CloudAnalysts, owned and operated by Aryta Ltd. | Privacy & Cookie Policy

Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage vendors Read more about these purposes
View preferences
{title} {title} {title}