Welcome to our comprehensive guide to Salesforce events and Salesforce community events in 2024! Whether you're a seasoned Salesforce professional or a newcomer to the ecosystem, this guide will help you navigate the exciting events scheduled for this year. Salesforce events offer invaluable opportunities for networking, learning, and staying updated on the latest developments in the Salesforce world. This guide will be updated throughout the year.
Why Attend Salesforce Events?
Salesforce events are pivotal for anyone involved in the Salesforce ecosystem. Here are a few reasons why you should attend:
- Networking: Connect with industry leaders, experts, and peers.
- Learning: Gain insights into new features, best practices, and innovative solutions.
- Certification: Many events offer certification opportunities and prep courses.
- Community: Engage with the vibrant Salesforce community and share your experiences.
Meet MVPs and other Salesforce influencers
Be sure to meet the Salesforce influencers around the world. A few years back both our founders, Jimson Lee and Astrid van Dorst were named as 2 of the 25 most influential Salesforce people to meet on London World Tour.

Guide to Salesforce events - different types
There are a few different kind of Salesforce events, many are annually recurring, each centred around either a location, theme or Salesforce product. Let's start with the key Salesforce events this year.
Guide to Salesforce Events 2025 - the major happenings
Here is a directory of all major Salesforce events happening in 2024. Mark your calendars and plan to attend!
| Event | Date | Location | Description |
|---|---|---|---|
| Dreamforce | September 17-20, 2024 | San Francisco, CA | The largest Salesforce event, featuring keynotes, sessions, and networking. |
| Salesforce World Tour | Various Dates | Various Locations | A global tour bringing the best of Dreamforce to a city near you. Meet with us at an upcoming Salesforce World Tour in London. |
| TrailblazerDX | April 3-4, 2024 | San Francisco, CA | Focused on developers and architects, with deep technical sessions. |
| Connections | June 12-14, 2024 | Chicago, IL | Focuses on marketing, commerce, and customer service innovations. |
| Salesforce Basecamp | Various Dates | Various Locations | Smaller, regional events offering hands-on learning and networking. |
| Nonprofit Summit | May 22, 2024 | Virtual | Dedicated to the nonprofit sector, focusing on leveraging Salesforce for good. |
| Higher Ed Summit | August 5-7, 2024 | Virtual | Tailored for the education sector, exploring Salesforce solutions in education. |
Dreamforce 2024: its Flagship Event
Dreamforce is the marquee event of the Salesforce calendar. Hosted in San Francisco, this four-day event is packed with:
- Keynotes from Salesforce executives and industry leaders.
- Breakout Sessions covering a wide range of topics and industries.
- Hands-On Training to deepen your Salesforce expertise.
- Expo Hall featuring Salesforce partners and solutions.
- Networking Opportunities to connect with peers and experts.
Whether you're looking to expand your knowledge, gain certifications, or simply network with the best in the business, Dreamforce is the place to be.
Read: 5 Tips to get the most out of Dreamforce
Salesforce World Tour: Bringing Innovation to You
The Salesforce World Tour brings the excitement of Dreamforce to various cities around the world. These events offer a condensed version of the Dreamforce experience, making it accessible to those who cannot travel to San Francisco. Each stop on the tour includes keynotes, breakout sessions, and networking opportunities tailored to the local audience.
Upcoming World Tour Dates
| City | Date |
|---|---|
| New York, NY | March 15, 2024 (just passed) |
| London, UK | April 25, 2024 (just passed). Looking forward to meeting you at the next one. |
| Tokyo, Japan | June 10, 2024 (just passed) |
| Sydney, Australia | July 22, 2024 |
| Paris, France | October 16, 2024 |

TrailblazerDX: For Developers and Architects
TrailblazerDX (formerly TrailheaDX) is a must-attend event for Salesforce developers and architects. This event provides deep technical content, hands-on workshops, and sessions led by Salesforce product experts. It's an excellent opportunity to enhance your skills and connect with like-minded professionals.
Connections: Marketing, Commerce, and Customer Service
Connections focuses on the intersection of marketing, commerce, and customer service. It's the ideal event for professionals looking to leverage Salesforce's capabilities to enhance customer experiences and drive business growth. Expect inspiring keynotes, practical sessions, and networking events.
Specialized Events: Nonprofit Summit and Higher Ed Summit
Salesforce also hosts specialized events like the Nonprofit Summit and the Higher Ed Summit, catering to the unique needs of these sectors. These events provide tailored content and networking opportunities to help organizations leverage Salesforce for maximum impact.
Salesforce Basecamp: Local Learning and Networking
Salesforce Basecamp events are smaller, regional gatherings that offer hands-on learning and networking in a more intimate setting. These events are perfect for those looking to connect with the local Salesforce community and get personalised insights.
Salesforce Community Events in 2024

| Event | Date | Location | Description |
|---|---|---|---|
| Southeast Dreamin’ | March 21-22, 2024 | Atlanta, GA | Community-led conference with sessions, workshops, and networking. |
| Midwest Dreamin’ | July 10-11, 2024 | Chicago, IL | A Midwest Salesforce community event featuring speakers and hands-on training. |
| Northeast Dreamin’ | August 15-16, 2024 | Boston, MA | Regional event for the Northeast Salesforce community with educational sessions. |
| Texas Dreamin’ | June 6-7, 2024 | Austin, TX | Community event in Texas with keynotes, sessions, and networking. |
| Tahoe Dreamin’ | February 1-2, 2024 | Lake Tahoe, NV | Intimate gathering with deep-dive sessions and networking in a scenic setting. |
| Forcelandia | August 7-8, 2024 | Portland, OR | Focused on developers and architects, featuring technical sessions and workshops. |
| Surf Force | September 12-13, 2024 | Huntington Beach, CA | Beach-themed community event with learning sessions and networking opportunities. |
| Cactusforce | January 18-19, 2024 | Phoenix, AZ | Community event with a focus on technical and developer content. |
| Florida Dreamin’ | May 2-3, 2024 | Orlando, FL | Regional event with keynotes, breakout sessions, and networking. |
| Mid-Atlantic Dreamin’ | October 3-4, 2024 | Washington, D.C. | Salesforce community event for the Mid-Atlantic region with various sessions. |
These events provide an excellent platform for community members to learn from each other, share their Salesforce experiences, and grow their networks. Be sure to check out these events and participate in the vibrant Salesforce community, we all our Ohana.
Don't forget ... Local User Groups
Beyond this list there are numerous local Salesforce meetups that are held at frequent intervals. We at CloudAnalysts run 2 of them: the Events - London Salesforce Marketing Cloud User Group, and often post videos and learning of the sessions here. The other one is the >Events - Brighton Salesforce User Group, where we bring the Best of Salesforce to the local business community here.
Conclusion
Salesforce events in 2024 promise to deliver unparalleled opportunities for learning, networking, and professional growth. Whether you're attending the flagship Dreamforce event, a regional Basecamp, or a specialised summit, each event is designed to provide value and enhance your Salesforce journey.
We hope this guide helps you plan your year and make the most of the Salesforce community events. See you there!


