Environmental, Social, and Governance (ESG) | CloudAnalysts has always taken its corporate social responsibility seriously. Most importantly, we give our consultants the support & space they need to thrive - irrespective of gender, interest or race. Second, we support our community, have taken the 1% pledge and volunteer. Third, in terms of net zero-endeavours, We recycle & reuse, avoiding waste. Furthermore, we plant trees, shop locally and organic, and volunteer in park maintenance & green cleaning.
Our Values
At CloudAnalysts, our values are our anchor.
| VALUE | WHAT WE DO |
| CUSTOMER SUCCESS | We genuinely care for our customers' success, and for our consultants, and we go the extra mile. |
| AUTHENTICITY & HARMONY | We communicate authentically and harmonious in our relationships. |
| RESPECT & BALANCE | With regards to our consultants, our rules are: Employee-Employer Respect, Equality for All, and Healthy Work/Life Balance. And, we also like to be fun to work for and with. A happy place. |
| COMMUNITY & ENVIRONMENT | We actively care for and support our community & the environment. It means that we seek clients who do good in the world, who make the world a better place, be that in health care or otherwise. |
Our 1% Pledge
Our 1%+ Pledge of Giving Back. Being a specialist consulting company, we give 1% of our most precious good, i.e. time of our talented, knowledgeable consultants. We do this by integrating our community contributions into our professional work, at every opportunity. For years, we've been giving far more than 1%.
Our Contributions
We implement our 1% Pledge by volunteering for (at least) 1% of our time, offering our unique talents and abilities to the community. At times this can be loads of fun! Here is Jimson Lee on TV at the World Athletics championships in Eugene, US. Together with Frank Dick, Jimson hosted and organised the Oregon22 Coaches Club for the Global Professional Coaches Alliance.
The club shares top-level Track and Field coaching insights with all coaches publicly, making olympic-level coaching advice available to underprivileged countries and regions. This way, the world becomes more of a level-playing field when it comes to Track & Field.
The event was sponsored by World Athletics (registered charity) for the Oregon22 Coaches Club:
- 10 days expert panel review
- 10 presentations from expert coaches & sport scientists
- 10 Interviews from a medal winning coach here in Oregon22.
We are in business to make the world a better place. And so we also actively support companies who have the same charter. Which is why we're pleased to also support companies like CreateFertility, healthcare clinics specialising in mild IVF that's safer for women and babies.
Salesforce & Marketing Automation Support
The Cares Family
In another year, the recipient of our 1% Pledge was The Cares Family. This organisation works hard to reduce the loneliness in UK's big cities, by bringing older and younger neighbours together so everyone can feel part of a changing world, rather than left behind by it. The contributions were made by Astrid van Dorst personally and CloudAnalysts is happy to further their cause.
CoderDojo Brighton
As Salesforce Consultants who took the 1% pledge, we are proud to have worked/are continuing to work for non-profits and higher education institutions such as Raspberry Pi; CoderDojo; University of Winchester.
We promoted & helped organise CoderDojo Brighton Saturday sessions.
As an officially approved STEM-ambassador, we have offered marketing & management support as well as coding support to CoderDojo Brighton. We pay special attention and offer additional to all young, future #womenintech that today may be just 5-year-old.
Besides teaching them actual skills, we worked on build their confidence, praising their talents and efforts, and daring them to step up to the plate of shining in front of big group of buddy boys in tech. And they are doing it, we can proudly say. And they are learning to enjoy technology.
Over the years we've done many hours. Today, our focus in on supporting head office with marketing automation challenges, when the occasion arises.
Salesforce User Groups
For 8 years now, have we lead 2 Salesforce User Groups: the Brighton Admins Group (2016 - recently abolished) and the London Salesforce Marketing Cloud User Group (March 2017-present).
As official Brighton Salesforce User Group - organisers, we work on furthering the CRM, Pardot but also project management and related skills to our Brighton, UK community. We have a quarterly speaker schedule featuring innovative presentations and live demos by leaders in their field.
In the London Salesforce Marketing Cloud user group we focus on the Salesforce Marketing Cloud only, bringing expert topics that relate to advanced sales and marketing and Salesforce Martech adoption. This user group has a worldwide reach.
Giving is a Corporate Social Responsibility
Our first inspiration was actually Anita Roddick (rather than Salesforce Benioff, who came way later with the idea).
Decades ago, in a hip Brighton warehouse, Roddick started a no-packaging cosmetics business. She called it The Body Shop. Yes, she's the founder of this well-known worldwide brand.
There was no animal testing; only ingredients that are good for human bodies. Her waste-free formula was of course also good for the environment. And, she made the Body Shop a fun place to work. Anita was ahead of her time, and a true role model for us today.
Like to get support via our 1% Pledge?
If you're a non-profit and would like our support, reach out to us. We like to be your force for good. If you want to sponsor our work, working for a charity, we'd be open to this too.
Our Net Zero Endeavours
As company owners we are increasingly focused on reducing our total carbon footprint as a company and as individuals.
Today, we plant trees, drive hybrids, shop local, eat organic. We also recycle, reuse, compost, and avoid purchases with plastics.
During the pandemic, we became a virtual organisation, and to this day we only use shared offices only when needed. This reduces environmental impact and commuting time on a daily basis. So, that when we meet as a team in person, we focus on having fun and relationship building.