Salesforce Marketing Cloud: 10 Things You Need to Know > Click here for all the past meetup videos The Northern England Salesforce User Group was held at the Co-op Insurance Digital Innovation Lab in Manchester on October 9. Thanks to Mike Mallia of Co-op’s Digital Innovation for the venue. The event was sponsored by Paul Harvie […]
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Salesforce Marketing Cloud’s Guide Template Language for Dynamic Email Personalisation
Salesforce Marketing Cloud’s Guide Template Language (GTL) makes advanced, dynamic email customisation possible. One great way to use GTL is when you’re getting a json request, the individual values in that json payload can be used to customise your emails. If you’re still with me, read on. >> Click here for Past Meetup Videos >> Click […]
1st Annual Pardot and Salesforce Marketing Cloud User Group Summer BBQ and Meetup
Last week’s 1st Annual Pardot and Salesforce Marketing Cloud Summer BBQ and User Group Joint- Meetup was a sold-out event and a great success. Because this was the first time we attempted such a meetup, we will call this the “1st Annual”. We kicked off with 3 inspirational speakers; then the BBQ with open bar. […]
Top Tips for Marketers – Salesforce World Tour London
This article is now UPDATED with RECORDINGS of the London Salesforce Tour or similar presentations from around the world. The Salesforce Tour London 2017 event (@ExCel Center) was Thursday, May 18. It was indeed a busy, buzzing happening. Again this WorldTour was dazzling with new ideas and topics of interest for your organisation. And, for the […]
Salesforce Einstein 101 – Artificial Intelligence for Easy Insights and Greater Performance
Update 2021. We were thrilled with our last Brighton User Group event on Salesforce Einstein 101 back in 2018. Was that already 4 years ago that?! Amazing how the vision is alive now, in 2021. Sanjay Pradhan, Principal Solutions Engineer, and his colleague Simon Cook, Principal Platform Solution Engineer – both at Salesforce – gave a […]
Architect and Developer Skillsets Needed for Implementing Salesforce Marketing Cloud
“Implementing Salesforce Marketing Cloud for Developers and Architects” is a video by CloudAnalysts MD Jimson Lee, featured here today. > Click here for all the past meetup videos First, I want to thank Anup Jadhav for inviting me to speak at the London Salesforce Developer meet-up. This London User Group was one of the first meet-ups […]
Visualise Large Data with Tableau for Better BI – Case Study where Brandwatch Benefits
Dr James McMichen I really love reporting with Tableau software. (This is not a paid endorsement!) The main reason is Tableau doesn’t move your data. Tableau software resolves its queries on the database itself and only displays the graph or chart. The data stays securely in your existing database. It also stops the “email hell”… […]
Salesforce Chatter as Social Intranet
Topic of the day: Salesforce Chatter. What is it? Short and sweet: Chatter is a business internal collaboration tool. It is embedded into the fundaments of your Salesforce customer-relationship management platform (CRM). Salesforce offers you 500 free Chatter licenses with any new CRM purchase. So, in many cases: everyone in your company can use it […]
Salesforce Innovation in Italy (#sfmit)
Last week was Salesforce.com’s first “Dreamforce” conference in Italy. We went to have a look. About 350 attendants (out of 1000 registrants) from all over Italy took advantage of the free entrance and made their way to the Marriott in Milan. Only some of the 350 will make their way to adopting Salesforce with a […]
Top 5 Announcements for Dreamforce 2012 (What you need to know)
As expected last week, Dreamforce took over the city of San Francisco bigger and possibly better than last year. When you consider their registration increasing at a rate of almost 100% per year, you have to wonder how big can this event get? Safety? Of course, Oracle Open World is next week, so someone was […]