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IT Sales VIP Events & Salesforce User Groups

Salesforce Chatter as Social Intranet

Topic of the day: Salesforce Chatter. What is it? Short and sweet: Chatter is a business internal collaboration tool. It is embedded into the fundaments of your Salesforce customer-relationship management platform (CRM).  Salesforce offers you 500 free Chatter licenses with any new CRM purchase. So, in many cases: everyone in your company can use it […]

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IT

4 Cloud Deployment Models

Cloud Deployment Models: Essentially, cloud computing relates to a new way of thinking to a world in which a company’s computers, software and data is not held on a private server in a basement, but in a secure shared internet-based environment.     In a prior article defining “what is cloud computing“, we showed the […]

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IT

What is the Cloud?

Call this article ‘Cloud computing 101, for Dummies’: it’s really geared to you if you are at the beginning of your learning-curve. Truth be told, you won’t be there alone. Even though some feel that this article ought to have been published a decade ago, the reality is that there is a huge difference in […]

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IT Marketing

Salesforce Innovation in Italy (#sfmit)

Last week was Salesforce.com’s first “Dreamforce” conference in Italy. We went to have a look. About 350 attendants (out of 1000 registrants) from all over Italy took advantage of the free entrance and made their way to the Marriott in Milan. Only some of the 350 will make their way to adopting Salesforce with a […]

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IT VIP Events & Salesforce User Groups

Top 5 Announcements for Dreamforce 2012 (What you need to know)

As expected last week, Dreamforce took over the city of San Francisco bigger and possibly better than last year. When you consider their registration increasing at a rate of almost 100% per year, you have to wonder how big can this event get?  Safety?  Of course, Oracle Open World is next week, so someone was […]

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IT Marketing

Salesforce Marketing Cloud, Front and Back Office

Dreamforce officially starts today with the main Keynotes starting tomorrow and once again, it’s literally a showcase as Salesforce continues to build out its product line on their ecosystem (as well as one giant party!). Last week, the media had a field day with the Work.com, ChatterBox & Salesforce Identity “announcements” which were potential threats […]

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IT

Insights on Daily Usage of Media Tablets

It’s 2012. The rapidly growing media tablet market is still at its infancy, and early adopters are developing the way they are using their new devices. It would be nice to get insights on daily usage of media tablets, so we can understand how business must seize the new opportunities they entail. To understand how […]

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IT

Public Cloud Services Forecast to Grow to $109bn in 2012

Enterprise spending on public cloud services is forecast to grow 19% from $91 billion worldwide in 2011 to $109 billion in 2012. By 2016, enterprise public cloud services spending will reach $207 billion, according to Gartner’s global IT spending forecast* which was issued last week. This promising growth forecast of public cloud services is in […]

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IT

The Challenge of Marketing Automation and Cutting ERP Costs

Where is the Cloud shifting Enterprise software, and most importantly, how will that be helping you cutting ERP Costs. Prior to Cloudforce London in May, Marc Benioff talked to the press about a building a full marketing suite/desktop/front office, quoting: “We’ll have a lot to say about that at Dreamforce in September.” Marketing Platform and […]

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IT Marketing

Salesforce Radian6 Delivers New Insights Technologies and Ecosystem

New Insights technologies enable social enterprises to understand sentiment, intent and demographics across multiple languages for billions of social conversations World’s first Insights ecosystem delivers breakthrough social analytics from industry leaders Clarabridge, Klout, Lymbix, OpenAmplify, OpenCalais, PeekAnalytics and Solariat SAN FRANCISCO — Salesforce.com (NYSE: CRM), the enterprise cloud computing company (http://www.salesforce.com/cloudcomputing/), today announced new Salesforce […]