REVIEWS
Or… “How Clean Data (… aka database cleaning) improves User adoption, eases Implementation, and allows Marketeers to realise the Best Marketing Automation with Pardot. ” Importance of Clean Data Last April, the London Pardot User Group* invited Astrid and myself to be the lead experts and hosts for a panel discussion on this very important […]
4 Easy Steps to Align Sales with Marketing to Boost Revenue
What’s New in Pardot Spring 19 – that you should know about
My popular story “7 Reasons why Pardot“, just got a few new reasons added! In this article, let me take you through what’s new and exciting in the Pardot Spring 19 Release – and show you how Pardot is becoming the online marketing performance tool of choice. :: NEWSFLASH :: LATEST RELEASE NOTES: Highlights Salesforce […]
CRM case study: Boost luxury hotel sales with Salesforce
CRM Case Study – Luxury hospitality Salesforce sales cloud with pardot marketing automation – solution to challenges in building & managing the sales pipeline and guest communication. Industry Country Sales Cloud Salesforce Integration Hospitality UK with LiveAgent & SMS Pardot Marketing Automation A HOSPITALITY COMPANY One of our consultants worked with […]
Joint London Pardot & Salesforce Marketing Cloud User Group Meetup
Our latest meet-up will be on TUESDAY FEBRUARY 27, 2018 at 6pm. The event will be held at Zoople (ZPG Plc) @ The Cooperage, 5 Copper Row in London. (It’s a 12 minute walk from either London Bridge Tube station, or Tower Hill Tube station) Note: this is not on our traditional Thursday night! Many thanks to Third […]
1st Annual Pardot and Salesforce Marketing Cloud User Group Summer BBQ and Meetup
Last week’s 1st Annual Pardot and Salesforce Marketing Cloud Summer BBQ and User Group Joint- Meetup was a sold-out event and a great success. Because this was the first time we attempted such a meetup, we will call this the “1st Annual”. We kicked off with 3 inspirational speakers; then the BBQ with open bar. […]
Salesforce Pardot Case Study where Guinness World Records sets new records
Salesforce Pardot Case Study where Guinness World Records sets new records. Upgrading from email marketing program like MailChimp onto a professional B2B marketing automation platform like Pardot can bring significant benefits to a company’s sales turnover, sales management, digital marketing sophistication, and ultimately, the customer experience. This is once again proven by the Guinness World […]
Top Tips for Marketers – Salesforce World Tour London
This article is now UPDATED with RECORDINGS of the London Salesforce Tour or similar presentations from around the world. The Salesforce Tour London 2017 event (@ExCel Center) was Thursday, May 18. It was indeed a busy, buzzing happening. Again this WorldTour was dazzling with new ideas and topics of interest for your organisation. And, for the […]
10 ways to create online holiday sales
Big block retailers start working on ways to create online holiday sales in July/August. If your company hasn’t put a holiday revenue-driving campaign in place just yet, do it now. Mid-October is not too late for the agile to cream off some holiday opportunities using online marketing and eCommerce techniques. We’ll help you on your […]
12 Landing Page Design Best Practices
With these 12 true & tried tips, you can level with landing page design best practices of some of the most successful internet companies. And they’re easy to do, so why not? When B2B companies adopt a marketing automation platform such as Salesforce Pardot* to take centerstage into their digital marketing, they are often challenged […]
