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Marketing VIP Events & Salesforce User Groups

FormAssembly – Salesforce Marketing Cloud: a Match Made in Heaven?

FormAssembly – Salesforce Marketing Cloud: a Match Made in Heaven? The London Salesforce Marketing Cloud user group, in the July 15 meetup, will host a talk by Rory Mahony from FromAssembly about using their forms with Data Extensions. FormAssembly is well-known amongst Salesforce Admins as an easy tool for CRM users. However, with its higher […]

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Marketing VIP Events & Salesforce User Groups

Salesforce Marketing Cloud Lessons Learnt

This was arguably one of the best sessions we had in a while in our London SFMC User Group, on Salesforce Marketing Cloud Lessons Learnt. Great contributions from everyone, including the audience! Good discussions. Our own Jimson Lee from CloudAnalysts, who usually only hosts the event, finally took up being a keynote speaker again, sharing […]

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Marketing VIP Events & Salesforce User Groups

Google 360 SFMC Case Study – Demo at London Salesforce Marketing Cloud Meetup

Yesterday, at the London Salesforce Marketing Cloud User Group (newly dubbed by Salesforce as B2C Marketing User Group), we featured two talks: First, a demo of Commerce Cloud w Social & AI by Zara Ferjana, followed by our co-host Kerry Townsend (both from Accenture, who sponsored the venue of the event). Second talk was on […]

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IT Marketing VIP Events & Salesforce User Groups

Marketing Cloud Personalisation Recommendation Engines

Use Marketing Cloud Personalisation Recommendation Engines to Improve Your Customer Relationships and Boost Sales Customer service is the key to success in a business as a client will make their decisions based on how they feel like they’re treated. It is important to not just be friendly, but to also show and suggest solutions. This […]

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IT Marketing Sales Service VIP Events & Salesforce User Groups

Guide to Salesforce and its Community Events in 2019

Is there such a thing as a Complete Guide to Salesforce and Salesforce Community Events in 2019?  New events popping up all the time. That’s why I’ll update this post throughout the year. You can now plan for attending for many events today. There are a few different kind of Salesforce events, many are annually […]

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IT VIP Events & Salesforce User Groups

Salesforce Google Analytics Integration (Marketing Cloud – GA 360)

>> Salesforce Google Analytics Integration – part 2 below >> Click here for all the past meetup videos Our 2nd Joint London Pardot & Salesforce Marketing Cloud User Group Meetup on as a huge success with well over 150 registered attendees.  Unfortunately, Mother Nature did not cooperate with a snow storm that day!  We did, however, have […]

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IT Marketing VIP Events & Salesforce User Groups

Joint London Pardot & Salesforce Marketing Cloud User Group Meetup

Our latest meet-up will be on TUESDAY FEBRUARY 27, 2018 at 6pm. The event will be held at Zoople (ZPG Plc) @ The Cooperage, 5 Copper Row in London. (It’s a 12 minute walk from either London Bridge Tube station, or Tower Hill Tube station) Note: this is not on our traditional Thursday night! Many thanks to Third […]

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VIP Events & Salesforce User Groups

GDPR and Salesforce Marketing Cloud – January Meetup

GDPR and Salesforce Marketing Cloud  >> Click here for all the past meetup videos I want to thank Stephan Chandler-Garcia for speaking last night at our London Salesforce Marketing User Group Meetup. The topics of GDPR, EU Data Protection Directive, Data Protection Act, and the Privacy & Electronic Communications Regulations doesn’t get old, especially when […]

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VIP Events & Salesforce User Groups

UK BLOG AWARDS – NOMINATED!

We’re proud to announce that we have been NOMINATED for the UK BLOG AWARDS, which recognises the Best Digital Talent of UK Industry for blogging & social media achievements. Following a public vote, a Jury for the UK blog awards will review entries and make the final decisions. Announcements are in April 2018. #UKBA18 @UKBlogAwards, […]

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VIP Events & Salesforce User Groups

Start Saving on Advertising: Don’t Retarget People already in your CRM with Salesforce Marketing Cloud Advertising Studio

Salesforce Marketing Cloud Advertising Studio helps marketers boost their email marketing goals with advertising, in a number of ways.  For example, you can find new prospects with lookalikes; re-engage inactive users within the customer journey across digital advertising. Ad campaigns that don’t factor in customer activity, such as purchases, are more likely to reach the […]

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VIP Events & Salesforce User Groups

Salesforce Marketing Cloud: 10 Things You Need to Know

Salesforce Marketing Cloud: 10 Things You Need to Know > Click here for all the past meetup videos The Northern England Salesforce User Group was held at the Co-op Insurance Digital Innovation Lab in Manchester on October 9.  Thanks to Mike Mallia of Co-op’s Digital Innovation for the venue.  The event was sponsored by Paul Harvie […]

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VIP Events & Salesforce User Groups

Salesforce Marketing Cloud’s Guide Template Language for Dynamic Email Personalisation

Salesforce Marketing Cloud’s Guide Template Language (GTL) makes advanced, dynamic email customisation possible. One great way to use GTL is when you’re getting a json request, the individual values in that json payload can be used to customise your emails. If you’re still with me, read on. >> Click here for Past Meetup Videos >> Click […]