Marketing Cloud Engagement Services for Nonprofits

Nonprofits need to do more than just send communications. You need to create one-to-one connections with your constituents whether you're engaging donors recruiting volunteers or mobilising advocates of your cause -- It's all about delivering the right message to the right person at the right time.

The Salesforce Marketing Cloud can help you send automated, personalised communications across every touchpoint: email, mobile, social, ads and web.

View all of the comms going out from across your organisation on a single calendar. So you can align messaging and campaigns in fundraising programs and marketing.

Build dynamic email campaigns and see how they perform in real time. Measure, opens, conversions, click-activity, and other metrics so you always know which content resonates best with your constituents.

Segmenting your constituents is easier than ever. Bring in data from CRM, web analytics, social media, spreadsheets or any other source to create a 360-degree view of your constituents.

Then, group them by any attribute. And target those segments of personalised content create email sends quickly. Use shared templates to ensure a consistent look and feel.

Personalisation - at scale

With dynamic content you can build an email once, then set it to deliver different content to different people based on their profile and interests. This way, each constituent receives content that speaks directly to them.

Easy Testing & Optimising

Before you hit Send, preview how emails will look on any device. Built-in A/B testing allows you to evaluate the effectiveness of different messages. Then, go big with what resonates.

Automations for Easy Ongoing Constituent Communications

With Automation Studio, you can design email campaigns that automatically respond to individual constituents behaviour.

So, if your email succeeds in driving them to take a desired action, like making a donation, or signing up for an event, they won't get any more emails from that campaign. Marketing automation has never been easier -- Just set it and forget it.

Build Journeys for all Constituent Types

Journey builder lets you visually design and automate constituent journeys to guide them through every stage of the lifecycle: one time donor to recurring supporter to volunteer. Or any other journey you can imagine. Visualize every touchpoint combining channels like email, Facebook ads, and direct mail.

Social Marketing Management

Social Studio is your nonprofit social media command center. Monitor more than 650 million sources across the social sphere to see who's talking about your organisation and your cause.

Measure the impact in ROI of your social efforts. Engage brand sentiment. The collaborative social publishing calendar allows your organisation to execute coordinated social campaigns like never before.

Social Case Management

Customize the Engagement Console to monitor multiple accounts and topics on one screen. Set up automated rules to flag posts that require attention as soon as they come in. Then route them to the right staff member.

Take it Wherever You Go

And with the Social Studio Mobile App, now you can keep your finger on the social pulse anytime and anywhere.

Ready to amplify your message and connect with your constituents in a whole new way now you can with the Salesforce marketing cloud for nonprofits?

Consult with us to determine your Salesforce nonprofit needs.

When you decide that Salesforce Marketing Cloud is what you'd like to use for your nonprofit, we at CloudAnalysts will coach and support you with configuration and advice.

So you can to communicate with volunteers and other constituents at scale, and reach the program results you desire.

Learn first hand of what a marketing cloud for nonprofits project could look like and the tremendous potential benefits:

CloudAnalysts are the industry-leading experts in Salesforce Marketing Cloud, helping organisations like your nonprofit to make communicating with your constituents an experience of the 21st century. The platform is sophisticated, but manageable by people just like you after we configure it the way your organisation actually works.

Take the next step towards your success

Eager to start, or first have some questions, contact us and we'll discuss both your questions and communication objectives, and help you reach the next step of where you want to go: book a discovery call or request a call back from us.

Listen & learn

Get Access to Marketing Cloud for Nonprofits Video

Pop in your name and work email and you're on the way to greater success with Salesforce.

You'll get an informative but short video of Salesforce Marketing Cloud and will learn about the key benefits of Marketing Cloud for your charity, i.e. create personalised 1: 1 connections with all kinds of constituents at scale.