I make no secret about my background. I was originally in strategic marketing and business planning. Back in my days in Silicon Valley where I worked with Gartner, I also taught digital marketing in the community college. As part of this work, I would explain to new professionals the Sales force management system definition in […]
Articles on Salesforce solutions for small business
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10 ways to create online holiday sales
Big block retailers start working on ways to create online holiday sales in July/August. If your company hasn’t put a holiday revenue-driving campaign in place just yet, do it now. Mid-October is not too late for the agile to cream off some holiday opportunities using online marketing and eCommerce techniques. We’ll help you on your […]
14 Top Sources of Free Stock Images to Promote your Content and Improve your Email Marketing
A picture IS worth a thousand words. And in the life of a content marketer, who writes words for a living, that matters. Substituting and complimenting text and thesis of blog articles and white papers with meaningful graphics and illustrations is vital for their success and amplification strategy. Posts with images pull 35% more retweets […]
12 Landing Page Design Best Practices
With these 12 true & tried tips, you can level with landing page design best practices of some of the most successful internet companies. And they’re easy to do, so why not? When B2B companies adopt a marketing automation platform such as Salesforce Pardot* to take centerstage into their digital marketing, they are often challenged […]
Facebook Starter Guide for Small Business eCommerce Infographic
So, Facebook has 1.5 billion monthly users as measured last August by Statistica, but what does that mean for you, a small business owner? The short answer: if you already have a small business on main street, you really should run an E-Commerce store on Facebook to strengthen your sales and marketing, with both short- […]
4 Reasons for Local SEO for Healthcare Practitioners
Hello doctors, dentists, practices which offer specialist medical services, massage therapists and wellness practitioners. This article is for you. I realise: digital marketing is not as important as patient care in your mind. Yet, spending a bit of effort on local SEO marketing will really help you build your business. Local SEO (stands for ‘Search […]