I make no secret about my background. I was originally in strategic marketing and business planning. Back in my days in Silicon Valley where I worked with Gartner, I also taught digital marketing in the community college. As part of this work, I would explain to new professionals the Sales force management system definition in […]
CRM
4 Easy Steps to Align Sales with Marketing to Boost Revenue
Top Features in Salesforce Service Cloud Winter ’18 Release
There are some interesting new upgrades and features released this Salesforce Service Cloud Winter ’18 Release. Macros, Omni routing and Live Agent are now in Lightning experience. Field Service Lightning sees a new app for Android, while Communities is now outfitted with a new portal template. Learn more detail below. Salesforce Service Cloud Winter Release […]
6 Reasons Why You Need a CRM
The 6 reasons why you need a CRM apply to any organisation, no matter if you’re an Enterprise, nonprofit or SMB. A CRM offers tremendous advantages to propel your business forward (particularly if implemented correctly by an expert consultancy like CloudAnalysts.) 6 Reasons Why You Need a CRM 1. A CRM sets your business up […]
Elevate customer journeys with Messaging
Elevate your customer journeys with Messaging from Salesforce. With Messaging, you can exchange messages with customers from your website, mobile app, Facebook page, WhatsApp account, or over text. What you can do with Messaging in Salesforce You can pick the channels that are best to communicate with your customers. Then you can communicate in various […]
4 Cloud Deployment Models
Today, let’s talk about Cloud Deployment Models. Essentially, cloud computing relates to a new way of thinking to a world in which a company’s computers, software and data is not held on a private server in a basement. Instead it’s in a secure shared internet-based environment. In a prior article defining “what is cloud computing“, […]
Salesforce Innovation in Italy (#sfmit)
Last week was Salesforce.com’s first “Dreamforce” conference in Italy. We went to have a look. About 350 attendants (out of 1000 registrants) from all over Italy took advantage of the free entrance and made their way to the Marriott in Milan. Only some of the 350 will make their way to adopting Salesforce with a […]
Salesforce Marketing Cloud, Front and Back Office
Dreamforce officially starts today with the main Keynotes starting tomorrow and once again, it’s literally a showcase as Salesforce continues to build out its product line on their ecosystem (as well as one giant party!). Last week, the media had a field day with the Work.com, ChatterBox & Salesforce Identity “announcements” which were potential threats […]